Shortcodes can be used to pay for certain types of services, like entering TV competitions or voting on reality shows. You can do this through your Superdrug Mobile account.  

Shortcodes are a series of numbers, usually between four and seven digits long), which you can call or text to access services which aren't covered by your normal allowances. 

The following types of services are normally accessed by shortcodes: 

  • sending messages to radio stations 
  • calling into video chat services 
  • making low cost calls to international numbers 
  • downloading games to your phone 
  • entering TV competitions 
  • voting in TV reality shows 
  • charity donations. 

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